With approximately 740 million bets placed annually, and over 2,200 retail stores, Ladbrokes’ reliance on legacy systems was becoming a constraint on their strategy for growth and international expansion. That’s why they challenged us to design a brand new digital platform to serve their web, mobile and retail channels.
Our solution needed to:
Here’s a look at how our advanced solution was developed:
“Absolutely fantastic, guys. Great layout. Live betting is a lot better, and it’s easier to get where you want to go. Well done.” – banksy_18
“Like the added previews and layout. One [preview] in particular made me bet, and I won, so good times!” – Anonymous
“A huge improvement – congratulations. This is now very user friendly and much faster to navigate. Excellent.” – Monnitom
“Love the redesign. Easier to navigate, much clearer and leads to a better betting experience.” – Rocco65
“Aesthetically pleasing and practically simple. The site is much improved and more energetic. I see nothing negative in your masterpiece.” – denbomc